The target audience for my music magazine will consist of both men and women as both genders enjoy listening to pop music. The age bracket for my target audience will mainly consist of 16-30 year old's, particularly people between the age of 16 and 25 as these are considered as youths and are more likely to be the biggest fans of this Pop music genre.
UK Tribes:
Using the Channel 4's UK Tribe website, I have discovered that the particular youth society that would fit my target audience are 'Townies'.
'Townies' are people that are seen to go with the flow. They love to keep up to date with all of the latest celebrity news and they mainly listen to the popular chart music. Townies also like fashion and tend to follow the crowd. Alcohol is connoted with Townies as they like to have that buzzing feeling and like to have fun. Therefore, Townies are my target audience.
'Townies' are people that are seen to go with the flow. They love to keep up to date with all of the latest celebrity news and they mainly listen to the popular chart music. Townies also like fashion and tend to follow the crowd. Alcohol is connoted with Townies as they like to have that buzzing feeling and like to have fun. Therefore, Townies are my target audience.
Social Networking:
The main social networking sites that my mass market target audience use consist of Twitter and Instagram as these are the most popular social networking sites.
Twitter is an online social networking and blogging service which allows users to read and reply to other people's 'tweets' as well as 'tweeting' things themselves. Twitter is an extremely popular social networking site and there is over 230 million active twitter users and in total there are roughly 500 million tweets per day.
Instagram is an online photo and video sharing social networking service that allows its users to take photographs and apply digital filters to them to improve the quality and share them on a variety of different social networking sites for many people to see and there are also options to 'like' and 'comment' on other people's photo posts. There is over 150 million users on instagram and over 1 billion likes each day.
Concerts/Festivals my Target Audience Would Attend:
The following image shows the questionnaire that I have created to find out the different things that my target audience like.
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